Pinterest has the ability to be one of the largest sources of traffic to a website because of the viral nature of the platform. Over the past four months, Pinterest has been our #1 traffic source to our authority blog. That said, our Pinterest traffic isn’t really growing with the overall increased traffic to the … Read more
In early 2015, we decided to get into producing YouTube videos. We didn’t do this because we wanted to spend endless time making stupid videos in hopes of “making it big” one day, but producing video complements many of our other marketing efforts. However, for the amount of views we’re getting, we’re making just pennies. … Read more
We started a white hat authority blog just three months ago to date and while it is growing rapidly (already at 30,000 visitors per month), our email conversion rate is extremely poor in our opinion. Some methods we can measure and some we can’t. Our goal in this case study is to present a few … Read more